AI platforms are changing how consumers discover brands, compare products, and make decisions. But most visibility tracking only answers one question: Did your brand appear? What matters now is understanding how AI platforms describe your brand, which sources shape those responses, and what marketers can do to improve visibility and perception.
In this Tech-Talk Webinar, Bluefish’s Charles Aubert joins EMARKETER Principal Analyst Nate Elliott to discuss what marketing teams should do to improve visibility as AI becomes a bigger part of brand discovery. Join us live to hear what leading brands in pharma, financial services, CPG, travel, and retail are doing to succeed across ChatGPT, Google AI Overviews, Google AI Mode, and Perplexity, and what differs by industry. | 
