Behaviors, Benefits, and Technology Shaping 2026 Retail Marketing

AI is reshaping product discovery, pushing retailers to rethink how they earn attention and trust. Most US consumers rely more on the in-store experience than ecommerce to access product quality, verify deals, and minimize buyer’s regret, according to Quad/Harris Poll data.

Download our new report to see the behaviors, technologies, and media shifts that will define how retailers attract and retain shoppers in 2026.