The creator economy is reshaping how people discover, trust, and buy products—and brands need to keep up. To understand what’s driving this shift, EMARKETER and impact.com surveyed 4,500 consumers across eight global markets, exploring how everything from short-form videos to authentic reviews influences what people purchase and why.
Join our webinar to get exclusive insights from this global research and learn how to make the most of creator-driven strategies that build trust, spark discovery, and turn attention into action. |