Signal vs Noise: Navigating the Fragmented CTV Landscape of Audience Targeting

You may know a lot about your customers, but not all data is created equal. That’s why understanding the fundamental components of choosing the best audience data for targeted connected TV (CTV) campaigns is critical.

Join us for a live Tech-Talk webinar where we’ll dive into how advertisers can tap into audience attributes at both a national and local level, why (and when) to use audience targeting on CTV campaigns, and how to select the best platform and data set for your needs.