Field Guide to Mobile Marketing Platforms

Mobile ad spend in the US will reach $228.94 billion in 2025, comprising nearly two-thirds of all digital ad spending, according to EMARKETER’s forecast.

As consumers increasingly live their digital lives through smartphones, marketers need sophisticated tools to reach them effectively. Download this new report to discover how mobile marketing platforms can help navigate multiple channels, automate campaigns, and access real-time analytics—all while respecting evolving privacy preferences.