From A/B to AI: Unlocking Next-Level Personalization

Live Webinar:
Wednesday, June 11 at 2pm ET / 11am PT

A recent survey from Braze revealed that 85% of marketing executives are concerned that their messages aren’t hitting home with their customers.

The solution lies in delivering personalized experiences that transform customer data into uniquely relevant touchpoints. Join us for a Tech-Talk Webinar where our guests from Braze and Wealthsimple will share how to use a crawl, walk, run approach to personalization strategies that drive maximum impact.

You'll learn:

A helpful framework for personalization at any maturity level, including essential variables to test
How AI can amplify your ability to identify, predict, and execute optimal one-to-one customer experiences at scale
Real-life examples of high-impact personalization use cases from Wealthsimple

Presenters

Jojo Zieff

Senior Product Marketer, Braze

Natasha Saviuk

Director of Growth, Wealthsimple

Moderator

Peter Allen Clark

Senior Analyst and Editor, Media Content,
EMARKETER

*Speakers subject to change

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