The Future of Digital 2025: Latin America

Ecommerce Flourishes in an Era of Social Commerce and Retail Media

Digital ad spending will make up more than half of all ad spending in Latin America this year—more than triple its share a decade ago, according to EMARKETER's forecast.

Latin America stands at the forefront of global digital engagement, with consumers spending over a third of their day online—more than any other region worldwide. This new analyst report is packed with over 30 charts illustrating how this region is positioned for sustained growth and innovation in the digital space.

You’ll discover:

Why advertisers are increasingly abandoning traditional media for social and retail media platforms
Ways macroeconomic forces and regulatory shifts are influencing the region's digital evolution
Where strategic opportunities exist for brands that invest in high-growth areas like retail media and social commerce

47 pages

Download Now

* First Name:

* Last Name:

* Business Email:

* Company:

* Job Title:

* Country:

* Company Size:

* Job Role:

Sign me up for the EMARKETER Daily newsletter, a daily briefing on digital marketing and media trends. It also includes the EMARKETER FYI.

By clicking "Submit," you agree to receive marketing emails from EMARKETER and DoubleVerify; and you consent to EMARKETER sharing your registration information with DoubleVerify. You also accept EMARKETER's Terms and Privacy Policy. Learn about DoubleVerify's privacy practices here.

The Future of Digital 2025: Latin America

Compliments of

Ecommerce Flourishes in an Era of Social Commerce and Retail Media

You’ll discover:

Download Now

Download Now