Infopack: Alcohol 2025

Compliments of  Trax

Steady Growth on Tap for Ecommerce Sales, But Dry January Gains Steam

Key stat: Alcohol ecommerce sales will surge to $7.74 billion in 2025, according to our forecast, marking a 7% YoY increase.

The alcoholic beverage industry stands at a pivotal moment as consumer purchasing behaviors evolve and new trends emerge. Our new analyst report explores how ecommerce is growing while traditional retail adapts to changing preferences, including the rising influence of alcohol-free alternatives. It’s packed with over 20 charts, ready to use in your presentation decks and other materials, to spotlight the growth of this market.

You’ll discover:

  • The size of the alcohol retail market
  • Trends in ad spending
  • Changes in consumer preferences 
  • Global consumption behavior

34 pages

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Download Now

By clicking "Submit," you agree to receive marketing emails from EMARKETER and Trax; and you consent to EMARKETER sharing your registration information with Trax. You also accept EMARKETER's Terms and Privacy Policy. Learn about Trax's privacy practices here.

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