2025 Outcomes Guide

Presented by  Adelaide

52 Case Studies Prove the Power of Precise, Results-Driven Media Buying based on Attention Metrics

Attention metrics are revolutionizing how advertisers evaluate and buy media by offering a more precise, results-driven view of media quality. These metrics go beyond traditional measurement, predicting any placement’s ability to drive attention and impact—and revealing simple yet powerful optimizations that drive better business outcomes.

Last year, advertisers using Adelaide's attention metric achieved an average 41% higher brand lift and 55% stronger sales impact. The 2025 Outcomes Guide features 52 case studies across 18 industries demonstrating how attention measurement and activation led to these impressive results.

Download it now to discover how to leverage attention metrics to build lasting brand impact, turn attention into revenue, and maximize ROI.

77 pages

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