Retailers Look to Supercharge Growth and Reignite Loyalty Programs with AI, Gamification, and Strategic Partnership
Key stat: Amazon and Walmart will account for 84.2% of retail media ad spending in 2025, leaving other networks competing for the rest, per EMARKETER’s forecast.
As competition heats up and value becomes paramount, retailers are turning to generative AI, strategies like gamification, and enhanced paid memberships with partner perks to stand out. These trends highlight the need for agility and creativity in 2025. Download our latest analyst report to stay ahead and refine your strategy. |