How to Make the Most of Affiliate Marketing: Trends and Challenges

Made possible by: Awin

Live Webinar:
Thursday, October 17 at 2pm ET / 11am PT

Key stat: In 2024, US affiliate marketing spending is expected to top $10 billion for the first time, according to our forecast.

When done right, affiliate marketing can serve as connective tissue between many crucial kinds of media, including creators and retail media networks; connected TV (CTV) and paid social; and upper- and lower-funnel channels. But this added potential is arriving as the ground beneath affiliate’s feet is beginning to shift. In this Meet the Analyst Webinar, senior analyst Max Willens will explore what’s next for affiliate marketing.

Join us to learn:

  • How advertisers’ interest in leveraging publishers’ first-party data will impact the space
  • How technology partners such as buy now, pay later (BNPL) platforms will drive growth
  • Why more discerning shoppers are a challenge for advertisers and publishers
Presenters

Max Willens

Senior Analyst, EMARKETER

Adam Weiss

President, North America, Awin
Moderator

Jeremy Goldman

Senior Director, Content Briefings, EMARKETER
*Speakers subject to change

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