US Ad Spending by Industry: Our Forecasts Unpacked

Webinar:
Friday, October 11 at 2pm ET / 11am PT

Digital ad spending continues to charge forward, but not every industry is created equal. Some are mega-spenders, while others are relatively small contributors to the overall pie. How do sectors like retail, CPG, financial services, and telecommunications stack up?

Join us for an exclusive fireside chat webinar featuring EMARKETER’s Chief Content Officer, Zia Daniell Wigder, and Principal Forecasting Writer, Ethan Cramer-Flood, to discover which industry verticals are driving ad spend in 2024, and the outlook for 2025.

You’ll walk away with answers to these questions and more:

Which industries are growing their ad spending faster or slower than the average, and why?
How are industries dividing their ad budgets among various formats, channels, and devices?
Which sectors are over indexing on social spending, and why?
How is political spending distorting traditional media metrics this year?

Presenters

Ethan Cramer-Flood

Principal Forecasting Writer,
EMARKETER

Zia Daniell Wigder

Chief Content Officer,
EMARKETER

Watch Now

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