March Adness: CTV’s Latest Trends Are on Fire

Sponsored content by: MNTN

Live Webinar: Thursday, March 21 at 2pm ET / 11am PT

For years, connected TV (CTV) has been an easy layup for performance marketers looking to harness the power of TV. But like all cutting-edge digital tools—or college basketball prodigies—CTV has no ceiling. It has continued to introduce significant innovations that help fuel growth, new customer acquisition strategies, and measurement capabilities that accurately prove campaign success. So where does all this leave the current state of CTV advertising?

Join us for a live Tech-Talk Webinar, presented by MNTN. Our guest will reveal the latest advertising trends in CTV—data-backed by MNTN Research—and tips to make them actionable.

You'll learn how to:

  • Navigate a fragmented landscape
  • Be at the forefront of the latest innovations
  • Plus! Hear real-world examples from a successful brand using CTV to sink buckets (of performance, that is)
Presenter

Tim Edmundson

Senior Director, Content and Research, MNTN
Moderator

Marissa Coslov

Vice President, EMARKETER

*Speakers subject to change

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