The Future of Digital 2024: Winning the New Zero-Sum Game

Media engagement and consumer spending are leveling off, and gains for one brand often spell losses for another. Brand marketers and advertisers aiming to stay relevant and competitive must grasp these shifting dynamics. 

Join us for an exclusive webinar with Jeremy Goldman, senior director of client Briefings at Insider Intelligence / eMarketer. He’ll share actionable insights and forecast data from our new and most comprehensive trends report to help you navigate the changing digital landscape as retail, advertising, and media converge. 

Told over 30-plus charts and our proprietary forecasts, this insightful presentation will cover a myriad of topics, including:

  • Evolving media consumption habits of US adults, like the shifts in digital video and social networks
  • The surge in online retail sales and opportunities in the ecommerce sector
  • Plus! Strategies for brands and retailers to thrive online by embracing social commerce and emerging advertising avenues
Presenter

Jeremy Goldman

Senior Director, Client Briefings, Insider Intelligence / eMarketer
Moderator

Evelyn Mitchell-Wolf

Senior Analyst, Insider Intelligence / eMarketer
*Speakers subject to change

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